Test Driven DesignTM

Comparative advantages of Test Driven DesignTM

Test Driven DesignTM Marketing research
  • Fast implementation
  • Fast results
  • Cost control
  • Accurate answers to precise questions
  • Immediate action possible
  • Long preparation
  • Results are long to obtain
  • High costs
  • Large quantity of data to compile
  • In-depth analysis needed before action